Case Nº 001Bordeaux, France · Since 2025
Sylvie Moussu
Praticienne bien-être, Salon Saint-Pierre
A respected massage practitioner in Bordeaux with strong word of mouth, but little to show for it online. We set out to change that.
- Services
- Massage, facial and body treatments, rituals
- Location
- Salon Saint-Pierre, Bordeaux
- Channels
- Google Business Profile, Instagram, website
- Timeline
- Since 2025

The starting point
Sylvie Moussu offers eleven massage techniques along with facial and body treatments at her studio in the Saint-Pierre quarter. Her clients are loyal, but new ones struggled to find her.
Her Google listing was bare, her Instagram was quiet, and her website did not rank for the searches that matter locally, such as massage bordeaux andmassage femme enceinte bordeaux. The goal we agreed on was simple: help local clients find and book her online.

The work
Across three channels.
Google Business Profile
Local search and Maps
We rebuilt her profile so it works as a local storefront. Every treatment is listed the way clients search for it, with photos of the salon, accurate hours, and regular posts. We also set up a steady process for requesting reviews from returning clients.
- Profile rebuild and service categories
- Photo set and weekly local posts
- Review requests and replies
- Q&A from common questions
@sylvie.moussu
We gave the account a consistent look and a regular schedule, with captions that reflect how Sylvie works. Stories keep her present between visits, and local hashtags and location tags help nearby clients find her.
- Content calendar and production
- Captions and photography
- Weekly stories
- Replies and messages
Website content
SEO copy that ranks
We wrote a dedicated page for each treatment, structured to rank in search and to answer what clients ask most: what it is, who it suits, and what it costs. Her story leads the site, and every page links straight to booking.
- Service pages for eleven treatments
- Story and bio copy
- On-page structure and metadata
- Booking pathways

The results
In the first year.
- 3.4×
- Increase in Google profile views versus the previous six months.
- Top 3
- Map-pack ranking for “massage bien-être bordeaux” and eight related searches.
- +58%
- More booking requests coming from Google and Instagram.
- 2 wks
- The calendar now books roughly two weeks ahead.
Sources: Google Business Profile insights, Instagram analytics, salon bookings

Visit the studio
Sylvie sees clients at Salon Saint-Pierre in central Bordeaux. Appointments can be booked online or by phone.
Salon Saint-Pierre
31 bis cours d’Alsace-et-Lorraine, 33000 Bordeaux
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